Google Publishers Control And The Adsense Big No-No

Danwil Reyes
3 min readJul 20, 2020

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Photo credit: Pixabay.com

As a publisher myself, I know how Google Adsense works. On my today’s blog, I’ll share with you the Google Publishers Control and the Adsense Big No-No.

Having Control Over Your Adsense Publisher Account

You, the publisher, have complete control over the advertisement that runs on your website or blog. You can choose to run only image ads, only text ads, or a combination of both. However, Google recommends that publishers choose a combination of both to maximize earning potential, but the decision is yours.

When making your ad decision, you also have the freedom to choose which type of ads run across your entire account (image or text) or you can narrow that decision to what type of ad might run on just a particular page of your site.

At this time, you are not able to differentiate your image ad click rate from your text ad click rate. You can, of course, differentiate your click rate from one site as opposed to another site. Say, for example, you run only image ads on one site and only text ads on another site. By setting up channels to track both sites, you can see which site has the better click rate. Of course, you have to take into consideration there would be more factors than whether you were running text or image ads. The content, the placement of the ads in general, even the color could make a difference. Please refer to the Google Adsense Support Site for specific instructions on how to enable or disable image ads.

The Adsense Big No-No

More than anything, an invalid click is a big no-no and it will get your Google Adsense account terminated faster than anything else. An invalid click is when a publisher clicks on their ads to add to their earnings potential, and when a publisher asks others to click on their ads just to raise their revenue. Invalid clicks also happen when someone uses robots or automated software to click on ads. Yes, any deceptive practices to click on your ads are null and void and not permitted on Adsense. Practices like these raise the advertiser’s costs and Google won’t tolerate it. Google has a state of the art technology and owns Adsense and trusts me, they’ll know what’s going on, sooner or later.

Bottom line is, with an optimized website, useful content, and attractive ads, there’s no reason for anybody to even entertain the idea of using invalid clicks. Don’t let your hard-earned efforts go to waste. Be a good publisher by adhering to the Adsense policies to keep yourself out of trouble with Google.

You’ve just perused the Google Publishers Control and the Adsense Big No-No. Now the rest is up to you! Thank you for reading, and I wish you the best with Adsense. If you enjoyed reading this post, please share it with others.

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Danwil Reyes
Danwil Reyes

Written by Danwil Reyes

Silver and gold have I none, but I'll give you what I have: the power of true love and real truth from things above! May you have heavenly peace and blessings.

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